Making an EPK - All the Way!
Of the numerous (oh-so-numerous!) film tasks I'm working on, I am currently focused on the our EPK - Electronic Press Kit. On the off-chance we get into a film festival, we'll need this! So what is it?
The EPK can take on several forms, but the basic idea is that it's a package you can hand to someone where they can see and learn about your film. Information such as...
What the film is about?
Why you made it?
Who made it with you?
What are the film's technical specs - aspect ratio, running time, format?
Plus lots and LOTS of pretty pictures that can be used for festival programs and/or magazine articles.
An EPK is also needed for any distributor interested in licensing your film. They'll want to know what is great about your film so you can sell it.
I am presently working on the EPK and the film's website at the same time, since they will both contain a lot of the same info. The website will probably go into further depth than the EPK, as I want it to be a "fun" place where even the film's extras can find info about their day of shooting. (I had a ton of awesome extras!)
So be patient just a little longer - we are getting close to finishing these items. Once we do, we'll have a whole website where you can visit Browntown! Makes you kind of excited, doesn't it? ;)
